Are you looking for the best legal directories in Canada and the USA? A lawyer directory can be like a telephone directory, consisting of catalogues of lawyers, and law firms. These directories offer true value by engaging customers to search and find the right-fit law firm.

So, you have an open opportunity to maximize your law firm or legal consulting business’ exposure and attract clients if you get listed there. Besides, their reputation builds up when they appear in top searches.  These all are some marketing tactics, every business owner should be aware of.

In this post, we have come up with the best legal directories that you may leverage in your own way. We’re just highlighting the names and their introductions to let you discover the profiles of these directories, which can let you build digital marketing strategies around them.

Why attorney directories matter

Getting your profile up on a lawyer directory is an easy and cheap way to be found. It doesn’t matter if you sign up for a free account or a paid account. It’s going to be more cost-effective than paying $100K to build your own high website, with strong SEO and backlinks.

Below are some other benefits of signing up for law firm directories:

• It’s a supplement to your law firm’s website and social media
• It helps you get backlinks, domain authority, and citations (not the negative State Bar citations you are thinking of)
• Client reviews help you build a better law firm
• Appear higher on Google search
• Write guides on legal topics (criminal defence, personal injury law etc…) and get found that way

Simply put, there are people out there looking for legal advice, and they need legal professionals to provide it. The legal industry is very competitive when it comes to online marketing, and the public doesn’t know who the best law firm is. Online directories help

Below are a few well-known online directories for lawyers.

ClearWay Law

While we might be biased, our lawyer directory has grown to around 200,000 lawyers! Each month we get over 100,000 people to visit our site, and many people leave reviews for lawyers.

Our lawyer directory focuses on Canada, Ireland, and the United Kingdom. Soon there will be a legal forum where the public can ask questions, and lawyers will answer them.

Lawyers will be able to add their phone numbers and other contact information to the profiles. Law firm marketing is expensive, and we wanted to make it easier for law firms.

Attorneys will use our profile to get new clients, for search engine optimization, and to show they are verified lawyers with their Bar Association or the Law Society. There are many people pretending to be a lawyer out there…

Many of the lawyer directories are located in the United States. Why shouldn’t lawyers in other countries benefit from it?

When we first started the law directory, it seemed that it was mostly personal injury lawyers wanting to work with us. Now law firms in every practice area are looking for high-quality free listings.

Can I Get My Profile Taken Down?

We do not remove profiles from our site. Our company will allow updates if we posted an incorrect picture of you or if the address is wrong. We also recommend reaching out if your profile doesn’t have a picture.

Having a picture up builds trust with the public.

We get all information from public information that is already listed on the internet. Our company retained lawyers that focus on privacy law, and we can use public information (names, pictures, law firm names, practice areas etc.)

We do not need your consent to use publically available information.

Google, Bing, Amazon, Twitter, Facebook, Baidu, and Amazon do the same thing. The companies take information from all over the internet and put it on their website. This is the business model of the present and future.

The public can leave ratings

Google Maps lists your law firm without your consent, and the public can leave ratings.

We have had some lawyers send us ten emails in one day, asking for their pictures to be updated. This sort of behaviour is unbecoming of a lawyer.

The public has the right to know which lawyers cause trouble. We want the public to connect with the best lawyers. Lawyers that constantly get one-star reviews from clients shouldn’t be in practice.

They are the reason that many clients don’t hire lawyers when they should have.

We understand it’s uncomfortable at first, but there are many lawyers who have asked for reviews from clients and co-workers. They now have highly rated and trusted profiles.

Best Legal Directories

We hired top privacy law firms for legal advice before we went forward with the profiles.

Google’s done a lot of good for the world, and ClearWay Law will too. Stay tuned.

We received legal advice about making it clear which law firm the lawyer works for.

We write the name of each lawyer’s firm on their profile. It’s clear that each lawyer works for their own law firm, as it says ” X Law Corp.” If the name of your law firm is missing, please contact us.

Copywrite issues

Is it illegal to use information already found on the internet, like pictures and names?

We retained expert trademark lawyers to assist us in this profile project.

A lot of people (even some lawyers) think pictures or names can be copywrite. This is not the case.

There are three different types of intellectual property:

• Copywrite
• Patents
• Trademarks

A copywrite is something that is expressive. This is like art, books, TV shows and movies.

Patents are things like inventions and products that are useful.

In order to have a trademark, you must have a trademark number. This is normally done for things such as company logos.

Google takes images that appear online, and puts them under their “Google Images.” They do not need your permission to do this.

Profile Removal Requests

Please contact us via the contact form on your profile with detailed information on which of our policies the profile violates.

If you believe there is a copywrite issue with the picture, please send us a new picture of you. Our team is only meant to use images without a trademark on them.

We are willing to update your picture for any reason. But it has to be of you.

If you have updated information for your profile, you can send a request to us. You will need to submit proof of the change.

All of the information for the profiles come from trusted sources found on the internet. We do not remove profiles that do not violate our policies.

Google, Bing, and many other companies index information off the internet. This is done in the same way that we do. Further, there are no laws against it and it is seen as a legitimate business practice.

There is nothing proprietary about information put on the internet. Legal innovation is the future of law in Canada.

Please note that as a Chinese company, we follow the laws of mainland China. We hope this article on profile removal requests was helpful.

Below are some other lawyer directories on the internet.

Avvo

This directory does not need any introduction, as it’s different. The lawyer’s feedback, opinions, or reviews make it unique. Avvo lists down customers in its directory to let them leverage and integrate with marketing campaigns.

Your name in this directory brings you to the league of a high-rated profile, which increases your credibility. People trust you and hence, inquire about a single status certificate, marriage certificate, or any other purpose. 

Avvo can help you do well on local searches. For example, someone might look for a “Family lawyer in Seattle,” and they will find Avvo. It’s hyper-focused on the city and the practice area.

Findlaw

This directory is a virtual hub of lawyers or solicitors, which has had a long journey since its inception. It has registered multiple websites in its lawyer directories. Furthermore, it offers some online legal Question & Answer forums, free legal guides, and articles to let people find out how to get their single status affidavit, where to get documents attested, and more such topics.

If you want to post your own content regarding your legal areas, you are welcome here. It can help you interact with new customers, build a reputation, and generate traffic to your own website.

Lawyers.com

This is an outstanding website with over 1 million lawyers and law firms that are registered here. People often visit it to access free legal information, which resides in its articles and blogs covering legal matters like where to get the certificate of impediment, non-availability of birth proof, and more topics. With such a tremendous volume of traffic, it’s easy to win recognition through this platform.

Lawyers.com offers an advanced search option to find a desirable lawyer or law firm that is listed there. Even, people often select them on the basis of their reviews, which never tell a lie.

Nolo

It’s an incredible website with a ton of links to legal content websites and practice-specific web platforms. Here, people find a massive pool of free legal information that can help people to find reliable information on any legal issue online. For being flooded with traffic, it monthly receives over 1,00,000 requests to seek support from various attorneys.

Moreover, you can share your articles by using your law firm’s profile. This is a part of outbound linking in terms of digital marketing and customer support for people who want to know where to get a bachelorhood certificate or any other details. 

Lawyer.com

Lawyer.com is a global directory that serves all major legal markets across the globe. It comes up with a few key features for making it an easygoing journey for customers who want to connect with lawyers for any documentation or litigation.

The most promising features that make it an amazing place to visit are directory submission, a free question & answer forum section, free legal content, and also a legal plan.

Lawyer.com operates in both Canada and the United States. Lindsey Lohan has become the official spokesperson of the brand. She says in a few videos that it’s because she has had numerous DUIs. Interesting choice!

Justia

This website is USA-based and appears like a legal information portal. It actually offers free profiles of professional lawyers. The traffic here is enormous with over 10 million visits every month. You may claim a Justia lawyer profile to pop up on the legal information institute’s website. This is how you would have an opportunity to gain more visibility for online searches.

Super Lawyers

This directory is recognized for measuring and rating lawyers. Its rating and award system makes it unique because its platform pushes law firms to up their Super Lawyers’ rating.

The listing here requires nomination and selection from a patented multiphase process. Then only, you can be entitled to enter its directory listing.

HG.org

This lawyer directory is also counted as a high authority website with over 1,200,000 unique monthly visitors. People search here by area, law firm, and practice types. Interestingly, it has over 260 area categories to let the publishers publish articles.

This is a win-win situation for lawyers who can create a specialized listing here to attract customers with very specific requirements.

Martindale.com

This directory belongs to the Martindale group, where you can easily find lawyers.com, Nolo.com, and martindale.com in its group. It has over 15 million visitors per month.

This is based on Martindale-Hubbell, which is known for its trustworthy online legal resource. On online searches, it’s on the top, which clearly indicates that it offers the best lawyer directory, which you can leverage for overwhelming visibility. 

Legal Zoom

This is a highly interactive and advanced website, but it’s not really an online directory. You likely won’t be able to use it (or at least we don’t know how) to get referrals, and potential clients, or to promote local SEO. We believe the website is used mainly just for the company to sell online templates.

LegalZoom promotes the idea of “do-it-yourself”. People can file any petition or application by uploading documents from here themselves. However, this is a paid service, which requires a paid legal subscription plan. The users recognize this feature as the Legal Plan Attorney Network. Just subscribe and get easy access to lawyers in this network.

These solicitors can be related to different domains, offering consulting services or more complex legal services. Its local attorney directory is really helpful wherein lawyers can refer or recommend attorneys in their area to seek support.

All of these lawyer directories are worldwide popular for being able to provide customers with valuable service and authentic information.

Best Legal Directories

Below are some of the key reasons that you should care about attorney-free legal directories:

• It will help your law firm do better on search engine results (bring in new prospective clients)
• Build up your reputation in the legal community
• Build your online presence for your practice area

It’s very expensive for law firms to do marketing. When there are high-domain websites like Avvo and Clearway Law willing to let you advertise on them for free, you should do that. It takes no more than 15 minutes to completely fill out your profile.

The Best Legal Directories Are Like Social Media

Think about Linkedin and Twitter, many attorneys have them. Even though you might not get a ton of clients directly from Linkedin, you can believe that people are constantly checking out your profile.

When you send a retainer agreement to a potential client, they are going to check out your online presence before signing. You can use attorney directories to make sure you are seen in a positive light online.

And of course, many of the online lawyer sites mentioned in this article also have additional premium options. I would often suggest trying premium for a while, and seeing how it goes. Make sure the company will offer you detailed analytics on how things are going at the end of the month.

It can be hard to know how well your profile is doing. Did two people visit it, or 200? That’s a big difference. Hopefully, you can sign up for Google Analytics and see how many websites traffic you received from the legal directory website as well.

Do Some Online Research

Do some research into which websites are popping up for your legal area and city, those are probably the best legal directories for you. For example, if you are a real estate lawyer in Montreal, you can search for that term on the internet. See which websites pop up first. If you can find Clearway or lawyer.com, then they are doing well for that search term.

But also search for your name. Look up “Matt Smith lawyer” and see which law directories are at the top of Google and Bing. You will want to make sure your attorney profile looks as good as possible on these websites.

If the premium cost is only $50-100 a month, then it’s worth it. Remember that lawyers earn $350/hour. Your online presence is extremely valuable and important.

Best Legal Directories Summary

And of course, make sure you respond to reviews that you get from people. There are resources online that explain how to respond to positive and negative reviews.

And finally, make sure to participate in the law forums, and answer questions from the public. If you are an expert on family law in Alberta, look for people asking questions about that.

Only a small percentage of people will hire you from forums, but a lot of people will see your name and save your info for later. And if you answer enough questions, even a small percentage of new clients can be more to fill your sales pipeline.

There are multiple lawyer directories that can prove an exponential tool to connect with potential customers and improve your web visibility. Lawyers, Clearway Law, Nolo, Martindale, HG, Super Lawyers, Justia, Legal Zoom, & Avvo are the most common directories that allow the listing of law firms and lawyers. We wish you success in finding the best legal directories.