Devin Persaud

At Goodmans, Devin Persaud, serving as an associate within the Competition and Foreign Investment Group, has carved out a niche for himself as a beacon of expertise in Canadian competition, antitrust, and foreign investment law. His advice is highly sought after for its comprehensiveness across marketing, corporate compliance, and notably, competition law litigation. Before his tenure at Goodmans, Devin honed his skills at a leading Toronto-based firm, showcasing his acumen in the complexities of competition law.

Devin's commitment extends beyond his professional endeavors, with a notable passion for fostering diversity within the legal field. As the current President of the South Asian Bar Association of Toronto, Devin spearheads efforts to champion equity within the industry. His dedication to excellence and diversity has not gone unnoticed, earning him the Emerging Excellence Award of Distinction from the Toronto Lawyers Association and the Rising Star Award from the South Asian Bar Association of North America in 2023, along with several other prestigious accolades in recent years.

Beyond his professional achievements, Devin is celebrated as a forward-thinking leader, recognized by The Best Lawyers in Canada as “One to Watch” in both Competition/Antitrust Law and Corporate Law. His influential work encompasses a variety of sectors, providing strategic guidance on advertising, marketing, competition and foreign investment issues, and competition bureau investigations, among others.

Devin's involvement extends into the broader legal community, where he contributes to discussions on competition law and foreign investment through client updates and articles. His insights into legislative amendments and their implications on misleading advertising, for instance, reflect his deep understanding of the evolving landscape of competition law in Canada.

Joining Goodmans has allowed Devin to leverage his expansive knowledge and commitment to service, offering clients unmatched advice on complex legal matters. His approach, characterized by a blend of expertise, innovation, and dedication to diversity, sets him apart as a distinguished figure in the legal realm.