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Networking for Lawyers: Essential Tips

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Published by:

Sarah Chen

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Reviewed by:

Alistair Vigier

Last Modified: 2024-05-06

Are you looking for networking tips for lawyers? As a CEO, I receive countless requests for coffee meetings and phone calls from search engine companies, career coaches, law students, and more.

Lawyers shouldn’t waste time on non-productive meetings. Instead, they should focus on better serving their clients and learning the fundamentals of law firm marketing to attract new ones.

Remote lawyers might be more open to coffee meetings for face-to-face interaction, but it’s crucial to put your phone down during these meetings and not waste anyone’s time.

Hyper-connectivity has made people lazy, and it’s essential to avoid sending template messages and only meet with those who genuinely show interest and have original thoughts.

As a busy CEO, I don’t have time to mentor every law student who reaches out to me. Instead, aspiring lawyers should focus on gaining experience by working for a law firm in any capacity. It’s essential to prioritize client work and not take on more than you can handle.

By implementing these networking tips, lawyers can maximize their time and improve their legal practice.

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Lawyer’s Guide to Successful Networking

Networking is a fundamental skill for lawyers. It enables you to establish strong relationships with professionals in the legal field, stay abreast of new trends and developments, and gain access to career opportunities you may not have encountered otherwise.

The prospect of networking can be daunting for many lawyers. To make the most of networking opportunities, it is essential to follow certain guidelines.

The first rule of networking is to be genuine and authentic in your interactions. Networking is about building relationships, and trust is the cornerstone of every relationship. Insincerity is quickly detected, and it can have a detrimental impact on your networking efforts.

Approach networking opportunities with a sincere interest in building relationships. Focus on being an attentive listener and asking thoughtful questions. By showing a genuine interest in others, you’re more likely to forge strong and enduring relationships.

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Another crucial aspect of networking is strategy. Identify your goals and the types of people or organizations you wish to connect with. Look for events, organizations, or social media groups that align with your interests and career objectives.

This will help you to create meaningful connections with others and avoid wasting time on opportunities that don’t align with your goals.

Following up is equally essential. After you’ve established a connection, be sure to send a personalized email or LinkedIn message to solidify the connection and demonstrate that you’re genuinely interested in maintaining the relationship.

Periodic follow-ups, even if there is no immediate reason to do so, can help to keep the relationship alive and ensure that you stay top-of-mind with your connections.

Professionalism and courtesy are crucial when networking. Keep in mind that you’re representing yourself and your firm, so always present yourself in a positive light.

Dress appropriately for the occasion, be punctual, and show respect for others’ time and opinions. Take the time to thank others for their time and follow up with a thank-you note or message.

Networking Tips For Lawyers

Taking the initiative is essential to building connections. Many lawyers are hesitant to take the first step when it comes to networking, but it can be a great way to establish new connections and expand your professional circle.

Seek out new opportunities proactively, whether it’s attending events, joining professional organizations, or reaching out to others on social media. By taking the initiative, you’re more likely to discover new and exciting opportunities that can help you achieve your goals.

Networking is a critical skill for lawyers. To be successful, you need to approach it with authenticity, strategy, and professionalism. By building strong relationships with other professionals in the legal field, you can gain access to new opportunities, stay informed about new developments, and ultimately advance your career.

There are numerous ways to expand your professional circle and establish the connections that can help you achieve your goals, whether it’s attending events, joining professional organizations, or reaching out to others on social media.

Is networking important for lawyers?

Networking is a crucial skill that every lawyer should possess. By building strong relationships with other legal professionals, lawyers can establish a wide range of benefits, such as building their client base, advancing their careers, and staying informed about the latest legal trends and developments.

Networking can also help lawyers to access a variety of opportunities, including job openings, speaking engagements, and other forms of professional development.

In addition, developing relationships with clients, other lawyers, and members of the legal community can boost lawyers’ reputations and establish them as respected experts in their field.

Networking is a fundamental skill that lawyers must possess to achieve success in their careers.

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Does Linkedin work for lawyers?

LinkedIn is a powerful tool for professional networking. This platform provides lawyers with a space to connect with other legal professionals, potential clients, and members of the business community.

By maintaining an active presence on LinkedIn, lawyers can build their brand, showcase their expertise, and position themselves as thought leaders in their field.

LinkedIn provides several tools and features that are particularly helpful for lawyers. Lawyers can share articles, blog posts, and other content related to their practice areas.

They can also use the platform to connect with other professionals in their industry and build their referral network. Additionally, LinkedIn can be a valuable resource for job searching and recruiting.

To make the most of LinkedIn, lawyers should ensure they are consistently active on the platform. This involves keeping their profile up to date, regularly sharing content, engaging with other users, and participating in relevant groups and discussions.

By investing in their LinkedIn presence, lawyers can expand their professional network, enhance their reputation, and achieve their career goals.

How to Heat Up Your Cold Calls

Here is an example of a poor message I received recently.

“Hey Alistair, I was just checking out your profile and I see you’re in the industry and I wanted to reach out. Just to quickly introduce myself — I help professionals get 20-25+ qualified leads every month with our automated client acquisition system. I’m curious, Alistair, do you need any help with this?”

First of all, “hey” is for horses or for your close friends. I have no idea what kind of leads he is talking about. But 20-25 leads per month is nothing. Even if they qualified, which I assume means they have money and live in our geographic area is very low. I can easily generate 150 leads a day using Facebook Ads.

So How Do You Improve Your Cold Calls?

Below is an example of a great message I received recently online.

“I enjoyed reading your article about sleeping in your office for two weeks. Would you do it again? I also reviewed your website and saw that you are trying to innovate the legal industry. My guess is that you need money, people, and time. I don’t have money to invest, but I am a person and I have time!

I believe I could help you build out your CRM system. What system are you currently using? My favourite CRM system is Clio Grow. It would be great to meet you sometime so I could explain the benefits and cons of each system.

I’ve been building CRM systems for companies like ABC for 10 years. I would like to send you some statistics that show the results that ABC achieved.”

It’s a great message because:

  1.       I know it’s not a boilerplate message
  2.       He asked me a question
  3.       He understands what I do
  4.       I know what he wants from me

Networking Tips For Lawyers

I want people to think before they send a message. We live in North America, which allows us to be very direct without being rude. Don’t be lazy, put some thought into adding value to the people you message online.

The worst thing you can do is follow a script because no one wants to speak to a robot. People need to stop getting tricked into pointless coffee meetings.

Running a growing law firm is a lot of work. When I was a law firm manager, I had to manage lawyers, work on lead converting (not lead generation), law society compliance, and countless other tasks.

We hope you found these networking tips for lawyers useful.

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