Articles

Enhancing Visibility and Credibility with ClearwayLaw Premium Profiles

blog author avatar

Published by:

Aisha Patel

blog reviewer avatar

Reviewed by:

Alistair Vigier

Last Modified: 2024-01-26

Are you a law firm marketing manager, a lawyer, or a marketing company that represents lawyers who is looking to upgrade your lawyer profile on ClearwayLaw?

ClearwayLaw is the world’s largest legal platform by lawyer count (with over a million lawyers), which presents a compelling case for lawyers to upgrade to a premium profile. More importantly, 180,000 people use the website each month to find a lawyer.

Right now, we operate in:

  • Canada
  • The UK
  • Ireland
  • Germany
  • United States

The digital era has transformed how professionals, especially lawyers, manage their reputation and visibility. A premium profile on ClearwayLaw offers significant benefits that can enhance a lawyer’s online presence, credibility, and client engagement.

How To Sign Up For Clearway Pro

The first step for a premium profile is to go to your profile and click “Claim profile.” You will have to create an account.

Once you have claimed your basic profile, go to clearwaylaw.com/subscribe/, select which profile you want to upgrade, and proceed to checkout.

Then go and check out your new Clearway premium profile. Your phone number, email, website link, and checkmark should now show up on the profile.

Here is an example of a non-filled-out profile: 

https://clearwaylaw.com/lawyers/bc-v7y1g5-matt-wray

Here is an example of a filled-out basic profile: 

https://clearwaylaw.com/lawyers/bc-v7y1b8-hollis-bromley

Here are a few examples of a pro profile: 

https://clearwaylaw.com/lawyers/bc-v6c0a3-jonathan-conlin

https://clearwaylaw.com/lawyers/on-m4r1a6-jeffrey-preszler

We offer pro upgrades in addition to the basic tier and we have had many lawyers sign up. It’s only $49/month and you get a lot for it. 

Blog Photo

You should sign up for a pro profile for the following reasons:

  • The inclusion of contact details (phone and email)
  • A website link for enhanced domain authority (a big SEO boost for your website)
  • A distinct premium badge adds credibility to your profile and personal brand.
  • Elevated visibility in Clearway Law search results.
  • Featured placement on our homepage.
  • You can move your reviews around should you ever get negative ones (and make sure to ask for positive reviews from past clients)

The Value Of a Premium Profile In More Detail

One of the most substantial benefits of a premium profile is the inclusion of contact details.

By featuring phone numbers and email addresses directly on the profile, lawyers significantly increase their accessibility to potential clients. This direct line of communication is crucial in the legal field, where timely responses can make a significant difference.

Enhancing a lawyer’s web site’s SEO is another major advantage.

A premium profile on ClearwayLaw includes a website link to the lawyer’s website that boosts the domain authority of the lawyer’s website. This SEO enhancement is vital in an age where a strong online presence can determine a lawyer’s visibility and reputation.

Credibility is a key factor in a client’s decision-making process, and ClearwayLaw’s premium profiles offer a distinct badge that adds to a lawyer’s credibility.

This badge is not just a symbol; it serves as an endorsement of the lawyer’s expertise and professionalism, distinguishing them from others in the field.

Upgrade Your Lawyer Profile on ClearwayLaw

Visibility in search results is critical for lawyers to attract new clients.

A premium profile on ClearwayLaw ensures elevated visibility in search results, making it easier for potential clients to find and choose their services. This increased visibility can lead to a higher number of client inquiries and engagements. 180,000 people use Clearway each month to find a lawyer. You should be viable and look good.

Lawyers with premium profiles often appear higher in Clearway’s internal search results. Given that Clearway receives millions of visits each year, this improved visibility significantly increases the chances of a lawyer being contacted by potential clients.

Premium profiles on Clearway allow for more comprehensive information about the lawyer’s practice. This includes detailed descriptions of services, client testimonials, and personalized content such as articles and legal guides.

Comprehensive information helps in building trust and credibility with potential clients, who often rely on detailed online profiles to choose a lawyer.

Blog Photo

Every Lawyer Should Care About Online Reputation Management

Reputation management is a crucial aspect of a legal professional’s career. With a premium profile, lawyers have the flexibility to manage their reviews, including the ability to reposition them.

This control is vital, especially in mitigating the impact of negative reviews and promoting positive client feedback. Many good and bad reviews are left on Clearway daily.

A key feature of the Clearway premium profile is the ability to showcase client reviews and ratings prominently. Positive reviews and high ratings are crucial in today’s digital marketplace, where clients often make decisions based on peer opinions.

Once you have claimed your Clearway profile, make sure to ask previous clients to leave reviews for you by sending them your Clearway profile link. Like this: https://clearwaylaw.com/lawyers/on-m5x2a2-mackenzie-irwin

Increased networking opportunities

Another significant advantage is the increased networking opportunities that come with a premium profile on Clearway. Lawyers can connect with other legal professionals, potentially leading to referrals and collaborations.

Networking within the legal community is essential for career growth and development, and Clearway’s platform provides an effective avenue for this.

Lawyers with premium profiles on Clearway will gain access to exclusive analytics upon request. These analytics provide insights into profile performance, including visitor statistics and engagement metrics.

Such data is invaluable for lawyers to understand their online presence and make informed decisions about their marketing strategies.

Clearway’s premium profiles also offer lawyers a way to distinguish themselves from the competition. With a customized badge indicating their premium status, lawyers can stand out in a crowded marketplace. This distinction is not just about appearance; it conveys a message of commitment to professionalism and client service.

Blog Photo

Profile optimization

Lawyers with premium profiles on Clearway also benefit from enhanced marketing support. This includes assistance with profile optimization, promotional materials, and guidance on best practices for online engagement. This support is crucial for lawyers who may not have extensive experience in digital marketing.

This strategic approach ensures that the most visible profiles get the maximum benefit from the premium features. The process of updating profiles can be efficiently outsourced, as many law firms do, to platforms like Upwork. We can connect you with a company to update all the profiles for you at a very low cost (they are based in Pakistan.)

Professionalism

A premium profile on Clearway can lead to increased client trust. A comprehensive, well-maintained profile signals professionalism and dedication to client service, two attributes highly valued in the legal field. This trust is foundational to building long-term client relationships and a strong professional reputation.

Given these advantages, it’s recommended that law firms and the marketing companies that represent them prioritize lawyers whose Clearway profiles appear on the first page of Google search results for an upgrade to the pro tier.

Upgrade Your Lawyer Profile on ClearwayLaw

Direct Contact Accessibility: Premium profiles include essential contact details, improving lawyer-client communication and responsiveness.

SEO Boost: A website link on the profile enhances the lawyer’s website SEO, increasing online visibility and presence.

Enhanced Credibility: The distinct premium badge on profiles serves as a mark of professionalism and expertise, building trust with potential clients.

Increased Visibility: Premium profiles are more prominently displayed in search results and on the homepage, ensuring greater exposure to potential clients.

Reputation Management: The ability to manage reviews gives lawyers control over their online reputation, a critical aspect in the digital age.

RELATED POSTS

    No related posts found.